Enterprise prediction markets give voice to serious, technology-minded professionals who really know their vertical (engineers, analysts and contractors) -and reveal how frivolous and unpertinent most horizontal managers are.

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Via prediction market pioneer Emile Servan-Schreiber of NewsFutures [*], the New York Times (2 pages):

At InterContinental Hotels, Zubin Dowlaty, vice president for emerging technologies, decided to create an online market last fall to “harvest and prioritize ideas” from within the hotel’s 1,000-person technology staff. “We wanted to tap the creative class that may not be able to voice their ideas,” Mr. Dowlaty said. With InterContinental’s prediction market, players were asked to submit ideas anonymously, with a description and the benefit to customers and company. The bettors were given virtual tokens, each receiving 10 green ones to be placed on the best ideas and three red for bad ideas. There were no limits on the number of times bettors could change their wagers as new ideas came to market, and the market was open for four weeks. The five top ideas (most green tokens), five bottom ideas (most red) and the top five bettors (most accurate, according to market consensus) were listed regularly. The winners got $500, while second- and third-place finishers received $250 each. The winners, Mr. Dowlaty said, were engineers, analysts and contractors, not managers. More than 200 people participated, submitting 85 ideas. One person proposed bringing back quarter-operated vibrating beds. “That one got beat down really fast,” Mr. Dowlaty said. The winning ideas were suggestions to improve searching the company’s Web site to find and book hotel rooms. Two projects have been started as a result of the market, Mr. Dowlaty said. Next, he said, prediction markets may be opened up to InterContinental’s customers, probably beginning with members of its Priority Club loyalty program. They could bet in markets for improving service and offerings, with points redeemed. “It’s the next frontier and the natural progression for this,” Mr. Dowlaty said.

[*]

InTrade-TradeSports, unlike BetFair-TradeFair, do manage internal, enterprise prediction markets.

Previously: Do Google’s enterprise prediction markets work?

Robin Hanson wants to rule the world -just as CEOs and heads of states do for a living.

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Our Master Of All Universes moans that the Free World&#8217-s private and public decision makers rarely or never ask him for advice &#8212-even though he sits on many &#8220-Boards Of Advisors&#8221- (like NewsFutures&#8216- one), which are, by definition, set up to provide advice &#8212-or so he thought, at inception. How come CEOs and heads of states are not imploring him for advice to help them run the word, he asks. He blogs that advisers are probably paid primarily for the prestige value that they lend to the company.

Which leads me to realize that I pay zero French franc for having economist Michael Giberson on our Scientific Advisory Board, which is quite about what his prestige is worth in the field of prediction markets, as of today. :-D That might change in the future, though &#8212-especially if I continue to flatter him publicly in posts like this present one. He might suffer from ego inflation and charge me for using his so-called &#8220-prestige value&#8221-. All economists, be damned. They are as greedy as the people they study.

Googles Bo Cowgill takes a swipe at the prediction market software vendors.

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Using Prediction Markets to Track Information Flows: Evidence from Google – (PDF file – PDF file) – by Bo Cowgill, Justin Wolfers, and Eric Zitwewitz – 2008-01-06

Bo Cowgill:

[&#8230-] Trade-by-trade data can reveal characteristics of specific working groups: What they know, how they feel, how they process and share information and how all of that changes over time. I didn&#8217-t try to put any of this in the paper because the conclusions would be sensitive, and I thought this application was pretty obvious to anybody who understood our methodology. [&#8230-]

Bo Cowgill:

I&#8217-ve also heard that other companies would find it impossible to analyze the interaction between their market and the organization. Why? Lack of data. [&#8230-]

Bo Cowgill:

Some more remarks about applications that combine prediction markets and organizational data (org charts, social networks, seating locations). The obstacle to these applications is not a lack of data. Jed mentions privacy concerns &#8212- and if he thinks this is a big obstacle then I&#8217-d be interested in discussing his thoughts.

A bigger problem is that that current prediction market vendors and consultants cannot support these applications. At heart, these vendors are software engineers and salespeople at heart, not statisticians or data miners. They want to write one system that can support lots of clients. At conferences, one hears PM vendors complain about having to do &#8220-customization&#8221- work for clients.

This approach would not work for the applications I describe for two reasons:

  1. The inputs for different clients won&#8217-t be the same. Each client&#8217-s organizational data will likely take a different structure. This makes it difficult for prediction market vendors to architect a single system that can served many clients (yet another challenge with integrating markets with other corporate IT services).
  2. The outputs for different clients won&#8217-t be the same. The business relevance and statistical power of each analysis will differ with each client&#8217-s data.

Prediction market vendors may also need to familiarize themselves with the statistical learning methods necessary to fully utilize these rich datasets. So what&#8217-s the solution? First, move to a software-and-consulting model. By &#8216-consulting,&#8217- I don&#8217-t mean &#8216-consulting on how to implement the market.&#8217- I&#8217-m talking about helping the client solve its problem using a variety of data, including prediction market data.

Second, the vendors also need to pitch prediction markets as more than a forecasting tool. People in the business world commonly identify as data junkies &#8212- probably more so than they identify with the &#8216-wisdom of crowds&#8217- ethos. It is unclear how much companies really care about accurate forecasting anyway.

On a related note, there is something that only the prediction market software vendors could do, at this time, for those who are in capacity to do so: setting up inter-industry prediction markets &#8212-or at least, handing over (with everybody&#8217-s agreement) anonymized prediction market data on industry topics to anyone else in the industry who is a client of that PM firm. I don&#8217-t know about NewsFutures or Inkling Markets, but if you look at Consensus Point&#8217-s list of clients, you&#8217-ll see that David Perry&#8217-s firm is strong in the (consumer) electronic industry &#8212-Motorola, Qualcomm, Siemens, Nokia. Use your imagination, or ask David Perry directly, for more&#8230- (I can&#8217-t talk- otherwise, next thing, I&#8217-m a dead blogger.)&#8230-

Previous blog posts by Chris F. Masse:

  • Last year’s best April Fool’s Day Joke had something to do with the Wisdom Of Crowds.
  • Will HedgeStreet USA, the hypothetical InTrade USA, and the hypothetical TradeFair USA, be regulated in the future by a merged SEC+CFTC regulatory structure?
  • WORST THAN ELIOT SPITZER (if it were possible): Formula One boss, Max Mosley, had sado-masochist sex with 5 prostitutes, for 5 hours (!!), reenacting a concentration camp scene (!!) in which he played the role of both Nazi guard and inmate.
  • Is BetFair Poker a booby trap for the gullible novices? Does The Sporting Exchange (the operator of the BetFair brands) help gangs plucking down innocent recreational poker players?? To get an inkling, don’t read The Guardian, seeded by the BetFair spin doctor- read Midas Oracle.
  • The video that the technologically retarded BetFair spin doctor should watch.

Car manufacturer Renault (Nissans twin) is now a NewsFutures client.

Listing of NewsFutures&#8217- clients, here.

Renault

Congrats to Emile&#8217-s team.


Author Profile&nbsp-Editor and Publisher of Midas Oracle .ORG .NET .COM &#8212- Chris Masse&#8217-s mugshot &#8212- Contact Chris Masse &#8212- Chris Masse&#8217-s LinkedIn profile &#8212- Chris Masse&#8217-s FaceBook profile &#8212- Chris Masse&#8217-s Google profile &#8212- Sophia-Antipolis, France, E.U. Read more from this author&#8230-


Read the previous blog posts by Chris. F. Masse:

  • A case of advertisement mistaken for content
  • Michael Shermer’s The Mind of The Market
  • A prediction market panel… where only 2 out of 5 are truly prediction market experts. What a nuclear joke. This poor line-up is the reflection of the poor state of the prediction market industry in the US… and the inherent mediocrity of the conference business.
  • VentureBeat makes it like established veterans NewsFutures, Consensus Point and Inkling Markets are contemporary of just-out-of-the-egg Xpree.
  • 13 lines for Justin Wolfers, but only 2 lines and one word for Eric Zitzewitz — Mat Fogarty, what were you thinking of?
  • Ducted Wind Turbines (DFWT)
  • The Betting King — The ATP Tour was his NASDAQ.

Our good doctor EJSS laughs at the Web 2.0″ concept on TechCrunch, but touts it as an essential part of the NewsFutures offerings on his website.

Emile Servan-Schreiber of NewsFutures:

[&#8230-] Also, the mere idea of a Web 2.0 makeover of prediction markets is laughable. To paraphrase a good ol’ song from the 90’s, prediction markets were web 2.0 before web 2.0 was cool.

Yeah, but Emile advertises his mastering of &#8220-Web 2.0 tools&#8221- on the NewsFutures frontpage &#8212-while Inkling Markets and HubDug don&#8217-t even mention the &#8220-Web 2.0&#8243- concept on their frontpage (I checked).

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Here&#8217-s a screen shot of the NewsFutures website:

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NewsFutures Web 2.0

&#8212-

Care to revise your TechCrunch statement, doc?

MP3 file

Read the previous blog posts by Chris. F. Masse:

  • Pervez Musharraf prediction markets –Eric Zitzewitz Edition
  • The Over-Round Explained
  • WHY THE PREDICTION MARKETS WILL LIKELY F**K UP SUPER TUESDAY 2008.
  • Still unconvinced by prediction market journalist Justin Wolfers
  • Oprah Winfrey
  • RIGHT-CLICK THIS IMAGE, AND FILL IN THIS SURVEY, PLEASE.
  • Papers on Prediction Markets

NewsFutures do *NOT* favor event derivative management by traders.

Emile Servan-Schreiber of NewsFutures:

January 29th, 2008 at 7:25 am

Another important difference with NewsFutures (where people have been “trading news” in 2000) is that hubdub doesn’t give away any prizes to performers. That, perhaps, is a direct consequence of the false good idea of letting people create their own markets. This not only creates many opportunities for fraud (if, for instance, the creator of the market also controls the outcome), but it also encourages incoherent outcome definitions, unverifiable outcomes, and duplicate or junkyard markets. Same problems that Inkling’s public markets suffer from.

Also, the mere idea of a Web 2.0 makeover of prediction markets is laughable. To paraphrase a good ol’ song from the 90’s, prediction markets were web 2.0 before web 2.0 was cool.

Emile Servan-Schreiber&#8217-s criticism is pertinent. However, his conclusion (&#8217-no&#8217- to self-management of event derivatives) is too radical. Without Inkling Markets, we wouldn&#8217-t have had Michael Giberson, who loves experimenting with play-money prediction markets. Somebody will come up, one day, with the right technology (e.g., a reputation system) patching the flaws that EJSS addresses. One day, in the future, we will be able to enjoy both worlds, because they will have merged into one: the libertarian prediction exchanges and the disciplined prediction exchanges.

My good doctor Emile, remember JFK, who pushed his country to do things &#8220-not only because they are easy, but because they are hard&#8220-, &#8230-and succeeded. :-D Just because event derivative management by traders is problematic does not mean that we should give up right now. Kudos to Inkling Markets and HubDub for trying, and acknowledging criticism from veterans. :-D

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UPDATE: Emile Servan-Schreiber comments&#8230-

No one has a monopoly on user-driven content. Every exchange out there lets people propose their own ideas for markets that might be of interest to themselves and others. For instance, on NewsFutures, a lot of the general forum discussion is back-and-forth between the users and the admins about which markets to create next. Where NF differs from FX, Inkling and Hubdub is that the NF admins (which, by the way, are recruited from the user-base itself) have the final control on wording as well as settlement. That&#8217-s what guarantees the coherence of the exchange, which in turn means we are able to offer prizes, whereas the likes of FX, Inkling and Hubdub likely cannot because they give too much control away to unknown entities to guarantee the fairness of the contest.

I like NewsFutures, and I get all that. But I&#8217-m saying that, nowadays, on the Web, people want DIY tools. That&#8217-s why HubDub and Inkling Markets are appealing to them. They don&#8217-t have to discuss &#8220-back-and-forth&#8221-. They create the event derivative they want. Straight from the producer to the trader.

Read the previous blog posts by Chris. F. Masse:

  • RIGHT-CLICK THIS IMAGE, AND FILL IN THIS SURVEY, PLEASE.
  • Papers on Prediction Markets
  • The Journal of Prediction Markets
  • The 45-degree Line
  • Implied Probability of an Outcome –BetFair Edition
  • Justin Wolfers on Rudy Giuliani = not convincing… yet
  • The Florida primaries thru the prism of the InTrade prediction markets

The pictures of NewsFutures Emile Servan-Schreiber in Hong Kong, China

No, no, no&#8230- &#8212-not that:

Bruce Lee

That, rather:

EJSS

NewsFutures – NewsFutures blog

Read the previous blog posts by Chris. F. Masse:

  • We regret to inform you of the passing of BettingMarket.com.
  • Niall O’Connor, the one-data-point analyst
  • The best headline of the day –post Michigan
  • Enterprise prediction markets will be the next big thing when… hierarchies are flat.
  • Prediction Markets vs. Bookmakers — The Ultimate Argument
  • The Michigan primary as seen thru the prism of the InTrade prediction markets
  • BitGravity = video distribution network

NewsFutures Emile Servan-Schreiber has two lines of defense for the prediction markets.

And a slam at the InTrade fanboys:

[&#8230-] The classic first line of defense in these cases is to remind people that market “predictions” are really just probabilities [*], so any one outcome cannot invalidate the approach. The argument is sound and backed up by loads of data. But it would of course be much more convincing if we, as an industry, would remember to show at least as much humility when our market “predictions” appear correct instead. If you’re going to spread the idea that your market called all 50 states in the last U.S. presidential election because each correct outcome was predicted with over 50% chance, then you can’t hide behind probabilities when an 80% prediction comes to naught, as in Obama’s NH collapse. [&#8230-]

Excellent point, my Lord.

[*] Note that Midas Oracle is stuffed with phrases like &#8220-probabilistic predictions expressed in percentages&#8221-, and full of charts showing these probabilities.

Go reading his second point, now.

[&#8230-] capturing the consensus opinion in a much finer and dynamic way than all the amorphous media buzz [&#8230-]

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TECHNICAL NOTE:

Because NewsFutures is a strictly hierarchical company, I assume the piece is from EJSS, even though our smart man did not sign it. Bad Karma. Anonymous texts have no weight on the Internet.

On the Internet, nobody knows you’re a dog.


Author Profile&nbsp-Editor and Publisher of Midas Oracle .ORG .NET .COM &#8212- Chris Masse&#8217-s mugshot &#8212- Contact Chris Masse &#8212- Chris Masse&#8217-s LinkedIn profile &#8212- Chris Masse&#8217-s FaceBook profile &#8212- Chris Masse&#8217-s Google profile &#8212- Sophia-Antipolis, France, E.U. Read more from this author&#8230-


Read the previous blog posts by Chris. F. Masse:

  • Good news: The BetFair blog now features a prediction market column. — Bad news: Their columnist is an anonymous writer with long hair… and dubious skills.
  • Once again, a BetFair spin doctor misunderstands the prediction market approach.
  • Grandizer
  • Tss… Tss… Surely, you are joking Doctor Giberson.
  • Comments are still open on Midas Oracle.
  • “I am much more aligned with InTrade than you are, Chris.”
  • And the award for the most technology advanced software vendor goes to… the envelope, please…. QMARKETS in Israel. … [Cheers and applauses in the crowd.]

Prediction markets are forecasting tools of convenience that feed on advanced indicators.

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Why were the political prediction markets so wrong about Barak Obama and Hillary Clinton in New Hampshire?

&#8230-asks Slate&#8217-s Daniel Gross &#8212-via Mister Usability (Alex Kirtland), who needs to go and get his own gravatar.

So, I&#8217-ve been watching the action in one of the political futures markets this evening, Intrade. And the action in this prediction market has reinforced my opinion that these are less futures markets than immediate-past markets. The price movement tends to respond to conventional wisdom and polling data- it doesn&#8217-t lead them.

Throughout the day and into the early evening, while polls were still open, Democratic investors, mimicking the post-Iowa c.w. and polls, believed Obama was highly likely to be the Democratic nominee. The Obama contract was trading in the lows 70s, meaning investors believed he had a 70 percent chance of being the nominee, while Hillary Clinton contracts were in the 20s. […] At 6 p.m., this market had written Hillary Clinton&#8217-s entire presidential campaign off. At 9:30 p.m., it was calling a dead heat. What caused investors to change their minds so drastically in the space of a couple of hours? A few data points that went against the day&#8217-s prevailing conventional wisdom and polls. […]

See also Niall O&#8217-Connor&#8217-s assessment:

I am looking forward to the post New Hampshire Caucus, when all you prediction market advocates crawl out from under your stones. For the record at one point the market on Intrade and Betfair was suggesting that Obama had a 95% probability of winning the caucas- whilst Intrade had him at 77% to win the nomination.A case perhaps of both the foolery of crowds and, the market biting back.

New Hampshire will go down as the Black Wednesday of prediction markets and unless there is now objective transparent debate (as opposed to the usual biased sabre rattling) – prediction markets will be dead in the water.

My answer to Dan Gross&#8217- legitimate question and to Niall O&#8217-Connor&#8217-s snarky comment:

  1. Prediction markets are forecasting tools of convenience that feed on advanced indicators. When those advanced indicators are wrong, the prediction markets are wrong.
  2. If you prefer the polls or the pundits, your call &#8212-but polls and pundits were also wrong, this time, right? Required reading for mister Niall O&#8217-Connor: &#8220-New Hampshire&#8217-s Polling Fiasco&#8221- + &#8220-Analysis: pundits eat crow&#8220-.
  3. The ultimate forecasting tool would be a way to reverse our psychological arrow of time &#8212-so as to remember the future instead of the past. Only science-fiction writers and some imbecile ( :-D ) believe in that.
  4. The prediction market approach is to stick with the markets, on the long term. Take their successes. Take their failures. Unlike Donald Luskin and Markos Moulitsas, Chris Masse will not turn against the prediction markets when they fail punctually. What counts is the long series.
  5. My first point should be included in the prediction markets approach definition, in my view, but others (like economist Michael Giberson) might have different opinions.
  6. With respect to my first point, I bet that the prediction markets will never replace the polls as the forecasting tool of choice for political analysts &#8212-on that particular point (but not on a myriad of others), I break away from Justin Wolfers&#8217- irrational exuberance and I side with Emile Servan-Schreiber of NewsFutures (my preferred play-money prediction exchange). Prediction market reporting will have a function, indeed (as suggests Justin Wolfers), but not the dominant function.
  7. Going forward, prediction market journalism should emphasize relative accuracy (as opposed to absolute accuracy) &#8212-that is, comparing prediction markets with polls and pundits, which is what Robin Hanson has said from day one. Our good friend Niall O&#8217-Connor has difficulty to compute that, apparently. He should eat more fish. :-D

&#8212-

Justin Wolfers:

In a few years, we may regard the second half of the 20th century as the aberration in which the press used polls rather than markets to track political races,” Justin Wolfers, a business professor at the University of Pennsylvania’s Wharton School, wrote in an e-mail message. “And in the 21st century, we may return to the habits of the early 20th century, reporting on political races through the lens of prediction markets rather than polls.

Emile Servan-Scheiber:

1) The traders themselves are the first to look at the polls to inform their trades. So the polls are here to stay.

2) Our recent experience in Western Europe seems to indicate that the superior accuracy of markets over polls when predicting elections may be a U.S. artifact that isn’t so easily reproducible elsewhere. I’ve discussed this with Forrest Nelson of IEM [Iowa Electronic Markets], and apparently, ever since the Truman-Dewey polling debacle of 1948, U.S. pollsters have adopted a policy of reporting mostly raw numbers rather than projections based on sophisticated secret formulas, so they can’t be accused of manipulating opinion. However, raw numbers are notoriously unreliable when based on small samples, and Western European pollsters never report them, preferring instead to publish projections based on historically-informed statistical formulas. What we’ve observed in France and Holland is that it it’s very hard to beat the accuracy of such projections.

[I don’t make mine Emile Servan-Schreiber’s second point, but that’s a minor.]

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InTrade&#8217-s expired prediction markets:

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New Hampshire

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The Democrats

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The Hillary Clinton event derivative was expired to 100.

Dem NH Clinton

Dem NH Obama

Dem NH Edwards

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The Republicans

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The John McCain event derivative was expired to 100.

Rep NH McCain

Rep NH Romney

Rep NH Huckabee

Rep NH Giuliani

&#8212-

Iowa

&#8212-

The Democrats.

The Barack Obama event derivative was expired to 100.

Dem Iowa Obama

Dem Iowa Clinton

Dem Iowa Edwards

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The Republicans

The Mike Huckabee event derivative was expired to 100.

Rep Iowa Huckabee

Rep Iowa omney

Rep Iowa McCain

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Source: InTrade

&#8212-

[A more complete prediction market reporting should have included expired contracts from NewsFutures and BetFair. Sorry for that. Note that InTrade-TradeSports is the only exchange to offer a “closed contacts” section.]

&#8212-

NEXT: Prediction Markets 101 + Who did best in explaining the prediction markets to the lynching crowd? + After the New Hampshire fiasco, 16 people came to defend the prediction markets, so far. + The prediction markets deserve a fair trial. + Prediction Markets = the greatest time-saving invention of this century

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Bet2Give on CNBC: High impacting media infiltration

No GravatarCNBC – The Closing Bell – Maria Bartiromo interviewed NewsFutures&#8217- Norris Clark about Bet2Give and about NewsFutures&#8217- enterprise prediction markets. It was great. Great.

The VideoThe Video

If Emile Servan-Schreiber or Norris Clark put the video on YouTube, I will embed it in a blog post on Midas Oracle. And if they send me the transcript, I will publish it. It was great. The visuals were great &#8212-like slides. Very good. We&#8217-re making progress, folks.

Some remarks: I didn&#8217-t like that Norris Clark defined Bet2Give as a &#8220-prediction market&#8220-, as opposed to a prediction exchange. And I object about talking about a &#8220-stock market of future events&#8221-. It&#8217-s a derivative exchange for future events, rather.

Bet2Give on CNBC

UPDATE: NewsFutures CEO Emile Servan-Schreiber comments&#8230-

This &#8220-Sinning &amp- Winning&#8221- tag line below the screen is very strange, since Bet2Give is explicitly about neither. It goes to show how deeply the association between betting and sinning is rooted in the American psyche. By that measure, we&#8217-ve got a looooong way to go still before widespread acceptance of PMs [= prediction markets], not to mention legalization.

Read the previous blog posts by Chris F. Masse:

  • Michael Gerber – The E-Myth Revisited
  • Changes to TradeFair prediction markets
  • Eric Zitzewitz, laughing all the way to the bank
  • Michael Bloomberg: I’m not running… but, beware, I am a King maker.
  • Meet the 3 Iowa Electronic Markets co-founders: George Neumann, Forrest Nelson and Robert Forsythe.
  • When Markets Beat The Polls – Scientific American Magazine
  • GLOBAL COOLING