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#2, just behind electoral-vote.com
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Tag Archives: internet marketing
#1 -above The Guardian… and far above BetFair.
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UPDATE:
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PREVIOUSLY: BetFair impose new “Premium Charges”… Do BetFair gag the critics, too?
UPDATE: They announce a Q&-A.
Wikipedia, InTrade, Justin Wolfers, McKinsey, NewsFutures, Google, CFM, Inkling, and IEM, top the Google Web Search results for the prediction markets query.
Predictify gets the X Groups concept right.
#1. X Groups
Predictify is unveiling a two-way interaction between their prediction platform and the blogs out there.
- FROM THE BLOGS TO PREDICTIFY: Number one, there is now a customized prediction widget that bloggers can embed in their blog posts so that their readers can vote within each blog post —-without leaving the blog.
- FROM PREDICTIFY TO THE BLOGS: Number two, there is now a trackback widget that bloggers can embed in their blog posts so that the blog readers can click and be connected to relevant questions on Predictify, based on the content in that particular post. As soon as one of the blog readers clicks a highlighted question, that question will have (on the Predicitif webpage) a trackback to the blog post —-theoretically pulling traffic from Predictify to that blog. The first problem with this second feature is that only the most popular trackback will be published on the particular Predictify webpage, as I understand it. I don’-t see how bloggers could be interested if there is no guarantee that their trackback will actually appear. The second problem is that we don’-t know whether Predictify abides by the “-do follow”- policy, which is a way for a website to injects Google PageRank juice to the website it links to. (The opposite policy is called “-no follow”-.) Only the “-do follow”- approach would get bloggers interested in that scheme. Predictify should clarify that.
- UPDATE: All the trackbacks will appear. They will be sorted by popularity. And, yes, Predictify has a “-do follow”- policy.
#2: Social Networking
I’-m told that Predictify will soon unveil a FaceBook application. We will see whether it’-s Predictify working on FaceBook or Predictify woking with FaceBook. See the difference? (YooPick works on FaceBook, not with FaceBook.)
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New Product Innovation: Enterprise Prediction Markets Can Help.
Via the New York-based Yahoo! Research scientist who was video-interviewed by the New York Post, the other day- Teck-Hua Ho &- Kay-Yut Chen:
New Product Blockbusters: The Magic and Science of Prediction Markets
Teck-Hua Ho &- Kay-Yut Chen
50/1 (Fall 2007): 144-158
New product innovation is a strategic business activity that involves significant financial resources and managerial attention. Most new product launches fail because existing methods are unable to forecast their commercial successes accurately. In this article, we describe a market-based method to address this gap. This method capitalizes on the power of the “wisdom of crowds” by allowing people to interact in organized markets governed by well-defined rules. The working of these markets relies on five scientific principles referred to as I4C (pronounced as “I foresee”). These markets motivate people to share information freely through a price discovery process. Prediction markets seek information aggregation from a large group of diverse individuals by encouraging active participation. We demonstrate the power of the markets with real application examples from a wide variety of industries.
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More:
The principles are incentive, indicator, improvement, independence, and crowd.
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New Product Innovation: NewsFutures, Inkling Markets, Consensus Point and Xpree can help.
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Share This:
New Product Innovation: Enterprise Prediction Markets Can Help.
Via the New York-based Yahoo! Research scientist who was video-interviewed by the New York Post, the other day- Teck-Hua Ho &- Kay-Yut Chen:
New Product Blockbusters: The Magic and Science of Prediction Markets
Teck-Hua Ho &- Kay-Yut Chen
50/1 (Fall 2007): 144-158
New product innovation is a strategic business activity that involves significant financial resources and managerial attention. Most new product launches fail because existing methods are unable to forecast their commercial successes accurately. In this article, we describe a market-based method to address this gap. This method capitalizes on the power of the “wisdom of crowds” by allowing people to interact in organized markets governed by well-defined rules. The working of these markets relies on five scientific principles referred to as I4C (pronounced as “I foresee”). These markets motivate people to share information freely through a price discovery process. Prediction markets seek information aggregation from a large group of diverse individuals by encouraging active participation. We demonstrate the power of the markets with real application examples from a wide variety of industries.
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More:
The principles are incentive, indicator, improvement, independence, and crowd.
–
New Product Innovation: NewsFutures, Inkling Markets, Consensus Point and Xpree can help.
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