– Create a &#8220-friending&#8221- system, on the side of your prediction exchange, so that traders can share their readings, trades and tips with their web acquaintances and friends.

– Invite some big bloggers into the system. It is not necessary that those big bloggers use the service.

– Put the names of these bloggers as the by-default choice in the landing page of your &#8220-friending&#8221- system, so that each newbie is prompted to become a &#8220-friend&#8221- of those big bloggers.

– Of course, the number of &#8220-friends&#8221- of those big bloggers will grow dramatically by the minute. After a while, the numbers of &#8220-friends&#8221- of those big bloggers will become impressive.

– Then, what happens is that those big, infatuated bloggers will notice the big number of &#8220-friends&#8221- they got on that &#8220-friending&#8221- service (which they don&#8217-t use), and they are going to start bragging about that on their respective blog &#8212-linking to that &#8220-friending&#8221- website, and thus, sending more newbies to it, and injecting PageRank juice into it.

– The best scenario is one where that &#8220-friending&#8221- service is seen as prestigious, and there is a competition going on between the big bloggers about who is going to have the longest.

– Success guaranteed.

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If you wondered why the big bloggers in the field of information technology are all talking about FriendFeed, then watch that video.

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Previous blog posts by Chris F. Masse:

• The John Edwards Non-Affair gives us an opportunity to look deep into the caldron of the wisdom of crowds.
• We Plug This British Betting Blog On Midas Oracle Because We Like Its Name.
• 24 hours after the launch of the “Prediction Markets” group at LinkedIn, we have already 39 members —both prediction market luminaries and simple people (trading the event derivatives or collecting the market-generated probabilities).
• That was ubber world star Barack Obama in Berlin, during his July 2008 speech at the Victory Column. Spot all the digital cameras pointing to the socialist Messiah. Snatching something to bring at home — “see, I was there”.
• If you want your affiliation with the “Prediction Markets” group to appear on your LinkedIn profile, then click on “Edit Public Profile Settings”, and check the “Groups” option.
• If you want to connect with InTrade CEO John Delaney on LinkedIn…
• Do join the “Prediction Markets” group at LinkedIn, if you have a strong interest in the prediction markets or if you work in the prediction market industry. It’s free, and that’s a way for the LinkedIn visitors browsing stuff about prediction markets to stumble upon your resume / profile.